A demo shows a website loading with Google Page Speed
(WEB HOST INDUSTRY REVIEW) -- Google (http://www.google.com/) announced on Thursday that it has released its Page Speed Service, a hosted solution that automatically speeds up loading of web pages.
Also on Thursday, the Senate's anti-trust panel scheduled a hearing titled, 'The Power of Google: Serving Consumers or Threatening Competition?' for mid-September. The US Federal Trade Commission will look into complaints from Google's rivals that allege it abuses its market dominance.
According to a blog post by Google engineering manager Ram Ramani, in order to use the service users need to sign up and point their site's DNS entry to Google.
"Page Speed Service fetches content from your servers, rewrites your pages by applying web performance best practices, and serves them to end users via Google's servers across the globe," Ramani writes.
The service promises to improve speed on websites by up to 60 percent. Currently, it is only being offered to a limited set of webmasters for free, but Google says it will be competitively priced eventually.
Google has set up a test site to measure users individual speed improvements.
This isn't Google's first step into the website optimization space. Two years ago Google released its Page Speed browser extension which tested performance and offered improvement suggestions to websites. Google also release its Page Speed API this year, and mod_pagespeed, an Apache module that automatically rewrites web pages.
The announcement is what many would call a no-brainer: the faster web pages load, the longer visitors stay online, as CNET pointed out in its report. This logic also influences the amount of time visitors are looking at ads.
Some seem to be concerned with the effect that Google's service will have on other web optimization firms like Akamai (http://www.akamai.com/) or CloudFlare (http://www.cloudflare.com/).
On Thursday, Akamai's shares plummeted, sliding nearly 20 percent to $23.85, according to Marketwatch. This could have something to do with Google's new service, but the report also indicated that smaller rivals have been challenging Akamai's market share for some time.
"One of the main differentiators between Google and CloudFlare is that Google's goal is to take over hosting via their AppEngine service, they are competitive with hosting providers," Matthew Prince, CEO of CloudFlare tells the WHIR. "CloudFlare works to be complementary to hosting providers.”
Prince says CloudFlare has known Google was working on this service for a while. Prince says he is happy to see other companies working to make the web faster.
"There's nothing that stops you from using Google Page Speed behind CloudFlare and I suspect if Google opens the service up more broadly we may offer it as a CloudFlare App -- just like we have with Google Analytics and Google Webmaster Tools," Prince writes in a blog post.
CloudFlare provides website optimization and security for free, regardless of bandwidth or website size, according to the post.
Article Source http://www.thewhir.com/web-hosting-news/072811_Google_Launches_Page_Speed_CDN_Service permits to republish here.
__
__
Also on Thursday, the Senate's anti-trust panel scheduled a hearing titled, 'The Power of Google: Serving Consumers or Threatening Competition?' for mid-September. The US Federal Trade Commission will look into complaints from Google's rivals that allege it abuses its market dominance.
According to a blog post by Google engineering manager Ram Ramani, in order to use the service users need to sign up and point their site's DNS entry to Google.
"Page Speed Service fetches content from your servers, rewrites your pages by applying web performance best practices, and serves them to end users via Google's servers across the globe," Ramani writes.
The service promises to improve speed on websites by up to 60 percent. Currently, it is only being offered to a limited set of webmasters for free, but Google says it will be competitively priced eventually.
Google has set up a test site to measure users individual speed improvements.
This isn't Google's first step into the website optimization space. Two years ago Google released its Page Speed browser extension which tested performance and offered improvement suggestions to websites. Google also release its Page Speed API this year, and mod_pagespeed, an Apache module that automatically rewrites web pages.
The announcement is what many would call a no-brainer: the faster web pages load, the longer visitors stay online, as CNET pointed out in its report. This logic also influences the amount of time visitors are looking at ads.
Some seem to be concerned with the effect that Google's service will have on other web optimization firms like Akamai (http://www.akamai.com/) or CloudFlare (http://www.cloudflare.com/).
On Thursday, Akamai's shares plummeted, sliding nearly 20 percent to $23.85, according to Marketwatch. This could have something to do with Google's new service, but the report also indicated that smaller rivals have been challenging Akamai's market share for some time.
"One of the main differentiators between Google and CloudFlare is that Google's goal is to take over hosting via their AppEngine service, they are competitive with hosting providers," Matthew Prince, CEO of CloudFlare tells the WHIR. "CloudFlare works to be complementary to hosting providers.”
Prince says CloudFlare has known Google was working on this service for a while. Prince says he is happy to see other companies working to make the web faster.
"There's nothing that stops you from using Google Page Speed behind CloudFlare and I suspect if Google opens the service up more broadly we may offer it as a CloudFlare App -- just like we have with Google Analytics and Google Webmaster Tools," Prince writes in a blog post.
CloudFlare provides website optimization and security for free, regardless of bandwidth or website size, according to the post.
Article Source http://www.thewhir.com/web-hosting-news/072811_Google_Launches_Page_Speed_CDN_Service permits to republish here.
<<<<<<<<<<<<<
Click Most Updated Discount Coupon Codes & My Personal Web Hosting Recommendations
Click http://nightwishmarketing.web.officelive.com/WebHosting.aspx
Stay Tuned!
Click http://nightwishmarketing.web.officelive.com/WebHosting.aspx
Stay Tuned!
<<<<<<<<<<<<
